Amazon has cut its overall number of private label brands to less than 20, The WSJ reported Thursday. According to information disclosed in a 2019 legal proceeding, Amazon offered about 158,000 ...

Amazon continued to tinker further with its grocery offering on Wednesday when it introduced Amazon Grocery, a new private-label moniker that consolidates its existing Amazon Fresh and Happy Belly ...

SEATTLE, October 01, 2025--(BUSINESS WIRE)--Amazon (NASDAQ: AMZN) today announced the launch of Amazon Grocery, a new private label brand featuring more than 1,000 high-quality food items rated 4 ...

Leading US e-commerce retailer Amazon has introduced a new private-label brand aimed at providing cost-effective grocery options for consumers both in-store and online. The brand, named Amazon Saver, ...

One of Amazon’s recent approaches to sustainability includes the Climate Pledge Friendly initiative, which Amazon launched in 2020. In April of this year, Amazon announced it added four more ...

Private labels have long been a way for retailers to build loyalty and take a bigger slice of margins. But, as with so much else, when Amazon launches or expands a private label, the event is treated ...