"Oh, you're coming home with me " —probably you after seeing this $5 "marshmallow fluff" lip balm that'll make you rethink ...

New York Fashion Week has finally begun and whether or not you’re running around the city from runway to runway, you’ll feel the energy of the shows. While it’s a fun week of creativity and discovery, ...

e.l.f. Cosmetics has come a long way as a brand. As a pioneer in affordable beauty, it has always been a trusted training ground for people who wanted to experiment with makeup without breaking the ...

Beauty influencer Judy D compares cheap bridal makeup with an expensive luxury option. 'Robbing them': Treasury slams states ...