Maybelline's Colossal Curl Bounce Mascara is a great shout if straight lashes are your personal nemesis. The curved brush ...

As we celebrate the best beauty launches of 2016, we also look ahead to see what's launching for 2017! Beauty editors get early access to this type of top-secret information, and today we are going to ...

Maybelline has spent decades earning trust in the drugstore beauty aisle, not by chasing short-lived trends but by refining ...

If you thought the MAC x Puma lipstick-inspired sneaker range was life, you are going to love this. Maybelline and Puma have partnered for a limited edition athleisure makeup collection. It's not just ...

There is a beauty trend involving drugstore makeup brands and their celebrity spokespeople. Gigi Hadid has been a Maybelline model years, appearing in the brand's advertising and signage. Now, a Gigi ...

Mark you calendars! The model's debut makeup collab drops in less than two weeks Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. Update 10/12: The complete unveiling of Hadid’s highly ...

Yadim is one of the most influential makeup artists at New York Fashion Week. Photo: Courtesy of Maybelline New York Recently, Yadim has become a Fashion Week staple, creating makeup looks for DKNY, ...

Get ready to buy your Jetsetter palette before it sells out! Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. Gigi Hadid‘s Maybelline makeup palette is finally here! Last week, the ...

While each product featured is independently selected by our editors, we may include paid promotion. If you buy something through our links, we may earn commission. Read more about our Product Review ...

Makeup brand Maybelline is under fire from critics accusing them of insulting women, after it featured a bearded social media influencer in a lipstick ad. The instagram post received nearly 5,000 ...

To complement Shantall's incredible tailored suit, her model rocked winged eyeliner, bold brows, a natural lip, and shimmering highlighter. Perhaps most important was a tried-and-true product that can ...

Looking good for a virtual Microsoft Teams video meeting just got easier. Maybelline New York is giving people an easier way to good for online meetings that doesn’t require the physical application ...