My acknowledgment of Popchips is long overdue. I've been eating them for a while, and in fact, I almost considered them to outseat Pringles as the best road trip chips. If it wasn't for Pringles's ...

Verlinvest SA is expected to put popchips up for sale, nearly six years after buying the better-for-you snack maker, according to three sources. How much popchips could fetch is unclear. The Los ...

Popchips, the original better-for-you potato chip brand, reveals the results from a new survey on the nation's most real, unfiltered snacking habits. According to the national survey from Popchips ...

popchips has become VMG Partners' first investment under its newly-created Velocity Snack Brands. Private equity company VMG Partners has acquired popchips under its newly-created healthy snacks ...

In 2007, popchips was launched under an intense media blitz that continued for several years as the brand’s sales seemed to be on a high-growth, early-stage path to stardom. The model for the brand ...

Keith Belling's mantra for popchips is "one snacker at a time," and he means it. The co-founder and CEO personally answers every email that comes into the company's general "snackers" email address.

In the high-stakes, $5 billion-plus potato chip market, up-and-comer Popchips can't begin to compete with a giant such as Frito-Lay when it comes to money for advertising and marketing its "never ...

The puffs, which launched in September, also already are the company’s fastest growing item with dollar and unit velocity twice as high as its top two best-selling products – making it popchips’ most ...

LOS ANGELES–(BUSINESS WIRE)–VMG Partners, a private equity firm specializing in building iconic consumer brands in the food and beverage, personal care and beauty, pet food and wellness categories, ...

Snack brand Popchips is driving brand awareness by enabling users to place a digital sticker in photos shared on various mobile social applications. Stickers are a popular way for users to customize ...

J.C. Penney Company (JCP) seems positioned to benefit from conservative backlash over a same-sex couple in an advertisement, while snack maker Popchips is eating crow after an online ad featuring ...