NJBIZ, New Jersey’s leading business journal, provides 24/7 business news coverage and events honoring top business professionals.

Toys R Us kids are all grown up, and now many of them will be able to revisit the giant toy store that was a central part of their childhood. Like a zombie slowly being awakened from the dead, Toys R ...

In the meantime, independent toy store owners said they're leaning into strategies they were already using to fend off competition from Toys R Us, other big-box chains and Amazon, like carrying more ...

Toys “R” Us has sparked online backlash after releasing an ad created with OpenAI’s new video generation tool, Sora. While Sora has not yet been released to the public, AI enthusiasts have been busy ...

NJBIZ, New Jersey’s leading business journal, provides 24/7 business news coverage and events honoring top business professionals.

EXCLUSIVE: Toys “R” Us is getting into the reality television business. The toy store is developing a competition series Toys “R” Us Family Faceoff – with Fox Alternative Entertainment. The company is ...