This December 2025 core update came after waiting five months since the previous core update, the June 2025 core update. That ...

SEO vs. GEO. AI Mode expands. AI Overviews kill clicks. Goodbye, num=100. These were among the most popular and biggest SEO ...

Google is confirming fewer and fewer search algorithm updates, but that doesn't mean there is less ranking volatility.

OpenAI’s move toward ads in AI responses could create a new, highly contextual channel for advertisers while reshaping ...

AI is changing search, but traditional SEO still drives most traffic. Real-world data shows which tactics continue to perform ...

The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.

Google accused SerpApi of 'circumventing security measures protecting others’ copyrighted content that appears in Google ...

Semrush analyzed 10 million keywords and found volatility, more ads, stronger CTRs, and AI Overviews expanding beyond ...

Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone ...

Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.

This shift to GEO matters because AI search tools work differently from traditional engines. Instead of a list of blue links, ...

Reviews are disappearing faster as moderation systems, industry risk, and geography shape which reviews stay visible.